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  • Is TikTok Right for Your Small Business?

    Is TikTok right for your small business? Here’s an introduction to help you decide in 2022.  You’ve seen them on the news, you may even be a fan yourself. But…


  • Put Instagram Q1 2022 Changes to Work

    Social media platforms are evolving—every day, it feels like—so put this roll-up of Instagram’s Q1 2022 changes to work as your cheat sheet!  Changes in our platforms may feel random,…


  • Tips for Working with Your Social Media Manager

    Whether the person running your social media is an employee, an outsourced expert like yours truly, or simply you yourself, our top tips for working with your social media manager…


  • Why go live on Facebook (and how)

    If you’ve been among those wondering why go live on Facebook, and asking everyone you know “what’s wrong with text, photos or just sharing a YouTube link?” then this article is…


  • TIPS FOR CREATING YOUR PLATFORM STRATEGY

    It’s certainly possible to just dive right into Facebook, Instagram, TikTok or whatever your favorite platform is, these tips for creating your platform strategy will help you make the best…


  • Growing Your Business Network

    “Everything that is really great and inspiring is created by the individual who can labor in freedom.” Albert Einstein As an entrepreneur and Navy veteran, both celebrating—and fighting for—freedom and independence…


  • Boost Your Instagram CTA Power

    It’s time to boost your Instagram CTA (call to action) power! Instagram is big business, passing the billion-user mark in 2020. Your call-to-action is both the message and whatever tactic…